Advanced Subscriber Intelligence wasn’t built in a lab. It was born out of necessity, forged in the day-to-day challenges of running high-volume email marketing for real clients.
About Advanced Subscriber Intelligence (ASI)
For years, I worked with agencies, publishers, and marketing teams who depended on precise, reliable subscriber data to keep their campaigns profitable. They didn’t just need to send an email — they needed clean exports, fast insights, and bulletproof list health.
Tribulant Newsletter was a powerful sending tool, but every time we tried to get filtered, structured data back out, it turned into hours of manual database work. So, I started solving the problem one piece at a time.
Originally 5 Standalone Tools
I developed five separate one-page WordPress tools for my private mass email clients:
- A click-through export tool
- A read/open report export
- A bounce/unsubscribe cleanup tool
- A DNSBL + MX domain validator
- A campaign archiver to shrink bloated databases
Each was tailored for speed and scale, running quietly in the background to support campaigns sending tens of thousands of emails a day.
From Five Tools to One Integrated Plugin
Over time, those clients wanted more. They wanted everything in one place, automated, and safe for non-technical users. I merged the five tools into a single, unified plugin — and kept refining it based on feedback from more than 20 live WordPress platforms in active, high-volume environments.
The result is Advanced Subscriber Intelligence — a streamlined, battle-tested export and list-health system designed specifically for Tribulant Newsletter. It’s the tool I wish I’d had from day one.
A Personal Note
In 2008, a life-changing injury ended my previous career and forced me to completely rethink how I worked. These days, I walk with a cane for less than 20 metres before I’m looking for my wheelchair.
See About the Author
Developing reliable, efficient tools like ASI became more than a profession — it became a way to keep contributing meaningfully while working within the realities of disability. Every feature in ASI is there to save time, reduce frustration, and make complex tasks simple — because I know first-hand how much that matters.
Where We Are Now
Today, ASI helps marketers, agencies, and CRM teams extract the exact campaign data they need — instantly, automatically, and without risking database integrity. From bulk click exports and link-level reporting to automated bounce cleaning and compliance-ready email headers, it’s built to perform in the real world.
ASI isn’t just another WordPress plugin. It’s years of practical experience distilled into one tool, created with care, and supported by the person who built it from the ground up.